Project Overview
This project seeks to connect people with individualized fitness goals through the use of personal trainers, diet plans, and exercise routines. It seeks to improve the user's fitness and health by providing them with specific nutritional diet and exercise plans, as well as engaging one-on-one with a personal trainer. The personal trainer provides motivation, information on exercises, and helps calibrate an exercise routine and diet. The goal is to provide the user with a single resource that helps them establish, maintain, and calibrate fitness goals.
Target users : Anyone looking to improve their overall fitness/health or make adjustments to body composition.
Subject Information
The primary selection method of our subjects was to ensure they had some type of relationship with fitness. We screened subjects who have no desire to exercise, or who face limitations that make it a challenge to meet/track fitness goals (age, illness, etc). We accounted for age and gender as important demographic information as well as their lifestyle as a student, working professional, or family-oriented. A more in-depth approach we used to ensure diverse representation was to break-down participant’s fitness journeys. Their experience using a trainer, working toward or maintaining fitness goals, and exercise inactivity was valuable insight to discern appropriate demographic patterns.
We used Airtable to generate our observations and insights, and insight clusters after interviewing our 8 participants.
Insights
Diet Insight
○ Users seem to prefer following loose dietary principles as opposed to strictly
○ Users seem to prefer following loose dietary principles as opposed to strictly
counting/tracking calories and micronutrients.
Routine Insight
○ Subjects struggling to reach goals use loosely structured routines. Other subjects were aware that they needed help creating more structured routines.
Injury Insight
○ Subjects who sustain a perceived non-serious injury are unlikely to consult a
medical/health professional
○ Users prefer to find a temporary solution to an injury, whether it is to stop
altogether or consult online information
Goals Insight
○ Subjects maintain vague, long term goals but fail to quantitatively measure short-term fitness metrics.
Space/Location Insight
○ There are different set of subjects who has /doesn’t have a gym membership or
○ There are different set of subjects who has /doesn’t have a gym membership or
they workout at home to save money. Access to a gym doesn’t seem to be a hindrance but, few of the subjects who has gym membership neglect to go to the gym as they feel lethargic or annoyed due to unavailability of gym equipments or prefer sports over exercise or would like to have a nearby gym location.
Insight Clusters
● A big hurdle for users seems to be in the details of planning and tracking. A potential point of intervention could be by providing users with a fully planned workout routine or
diet plan. Then users would just have to follow that routine/diet plan without having to
tediously track/plan things themselves.
● A lack of professional consultation occurs because users are unknowledgeable of proper
health and recovery practices. Resources to prevent and mitigate injury is a potential
point of intervention.
● Subjects fail to create or maintain quantitative measures for short-term fitness metrics
because a lack of time or inconsistent/busy schedule makes it challenging to track goals. A possible point of intervention could be a curated exercise/nutrition plan with short-term goals that accommodates a user’s time and schedule. It is also possible that the accountability of continued correspondence with a trainer may help with this.
● Subjects prefer a cheap workout location which is near to their home or workplace.
● There does not appear to be a clear consensus on the types of workout (I.E. running,
weights, group classes) that are the best form of exercise.
